Business Growth, Cash Flow & Finance • 2 min read

How Healthy Is Your Business? A Self-Assessment Guide

Cover for the Ascend Solutions article: How Healthy Is Your Business? A Self-Assessment Guide

Running a business means it’s easy to get caught up in daily activity and lose sight of the big picture. Taking stock of your business health is essential.

Key Health Indicators

  • Cash flow: do you consistently have enough cash to cover expenses, or are you always scrambling?
  • Profitability: are your margins healthy? Is profit growing year on year?
  • Debtor days: how long does it take clients to pay you? Over 30 days is a warning sign.
  • Revenue concentration: does one client represent more than 25% of your revenue? That’s a risk.
  • Employee satisfaction: high turnover is expensive. Are your team engaged and motivated?
  • Compliance: are your BAS lodgements on time? Is payroll STP-compliant? Is super up to date?
  • Systems: are your processes documented and efficient, or does everything rely on tribal knowledge?

The 5-Minute Health Check

Score each indicator from 1 (poor) to 5 (excellent). A total under 21 suggests areas that need attention. Under 14 means it’s time to get professional help.

We Can Help

If your score raises questions, start with a free discovery call. We will talk through where your business sits today and whether a deeper review is worth it.

For that deeper look, our fixed-fee Business Health Check reviews your books, compliance and systems and gives you a prioritised plan to improve.

Book a free discovery call.

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