PO Box 1510, NEW FARM QLD 4005 (07) 3067 2425
CPA Qualified Registered BAS Agent
CPA Australia Qualified Registered BAS & ASIC Agent

Sunshine Coast and South East Queensland

Outsourced CFO and
Growth Planning
on the Sunshine Coast

CPA-led financial leadership for Sunshine Coast businesses sizing up for a fast-growing region: the next hire, the next site, the loan that pays for both.

Based in Brisbane and Canberra. Sunshine Coast clients are served remotely by default, with on-site visits by arrangement from our Brisbane base.

Growth Costs Cash Before It Makes Any

The Sunshine Coast Council area grew by 2.6% in 2023-24, one of the fastest rates in Queensland, and the council forecasts a population of more than 540,000 by 2046. Growth like that is good for demand and hard on cash. Stock, staff and fit-outs are paid for months before the extra revenue shows up, and a business can outgrow its overdraft while its sales are rising. Our CFO work here is about sizing growth before committing to it: a forecast that shows what the next hire or the next site does to cash, and a funding case a bank will read.

What Sunshine Coast clients engage us for:

Health, Care and a New City Centre

At the 2021 Census the two largest industries of employment for Sunshine Coast residents were hospitals and residential aged care, ahead of cafes and restaurants. Health and care providers carry heavy wage bills, funding and billing rules that shape cash timing, and pricing that has to be worked out per service. Alongside that, the council expects the Maroochydore City Centre project to draw up to $2.5 billion of private investment over its life, which brings contractors and service businesses a steady run of tenders to price. Both need costings that stand up. Our Brisbane base is close enough that on-site sessions are easy to arrange.

Trusted by Sunshine Coast Businesses and Beyond

“I've been working with Ascend Solutions for well over three years and couldn't be happier. They don't just take care of the accounting side of things, but also help with software/tech, contracts, and other admin.”
DV
Daniel Verwoerd Google review
“Ascend Solutions has been advising and implementing all the governance and NFP compliance requirements for our ACNC registered charity. Their expertise has been invaluable.”
CB
Governing Board CaSR Patient Support
“Exceptional advice and ongoing support to get our business up and running. They helped with accounting setup, payroll, web development and integration.”
HS
eCommerce Business Home Sweet Office
“Ascend Solutions helped me navigate the myriad of software packages out there, and has been there to answer all my questions, no matter how quirky!”
FP
Managing Director Freom Pty Ltd
ascend ADVISORY

Outgrown Your Bookkeeper?
Get a CFO Without the Salary.

For businesses with $1M+ revenue that need strategic financial leadership, not just compliance. Our outsourced CFO service gives you C-suite insight at a fraction of the cost.

  • Financial strategy & planning
  • Management reporting & KPI dashboards
  • Budgeting, forecasting & cash flow
  • Board & investor reporting
  • Growth advisory & M&A support
Starting from

Outsourced CFO

From $3,000/month

vs. $180,000+ per year for a full-time hire. Scale up or down monthly.

See Engagement Options

The Ascent

Five stages. One partner.
The whole way up.

Scroll to climb. Wherever you are on the mountain, we meet you there and take you higher.

01 · Base camp

It starts with clean books.

CPA-reviewed bookkeeping and stress-free payroll: the solid ground every great business is built on.

Bookkeeping & Payroll

02 · First light

Compliance you never lose sleep over.

Registered BAS & ASIC agents keeping you lodged, accurate and on time, every deadline.

BAS & ASIC Agent

03 · The ridge

Systems that carry the load.

Business improvement and systems advisory: we build the engine so your business runs without you.

Business Improvement & Advisory

04 · Above the clouds

A presence that grows with you.

Conversion-focused websites, managed hosting and custom apps, built by the team that knows your numbers.

Web, Hosting & App Design

05 · The summit

Strategy, from the very top.

Ascend Advisory: your virtual CFO. Forecasting, insight and the clarity to make confident moves.

Ascend Advisory · virtual CFO
Scroll to ascend

Sunshine Coast FAQ

We are growing quickly. When do we need a CFO rather than a bookkeeper?

When the questions change from "what happened last month" to "can we afford this". A bookkeeper keeps the record accurate. A CFO works out what a new site, a new contract or three more staff will do to cash over the next twelve months, and whether the business should fund it from profit, a loan or not at all. If your questions are still the first kind, you do not need us yet.

Can you prepare a funding submission for our bank?

Yes. Lenders want a forecast with its assumptions stated, a balance sheet that reconciles, and evidence the business can service the debt under a less rosy case as well as the expected one. We build that pack and can attend the conversation with the lender, on site or by video.

Do you do bookkeeping for Sunshine Coast businesses?

We look after the books for CFO clients when the forecast depends on them. We do not take on standalone bookkeeping on the Sunshine Coast. If accurate books and lodgements are the whole brief, a local bookkeeper is the right call and will cost you less.

Can you help a health or aged care provider with costing?

The finance questions in that sector are well defined: cost per service or per occupied bed, wages as a share of revenue, and cash timing against funding and billing cycles. We build the costing model and the monthly reporting around those. The clinical and regulatory side stays with your own specialists.

Will you come to us?

By arrangement, yes. Ascend has a Brisbane base, so on-site sessions on the Sunshine Coast are straightforward. Routine reporting runs remotely, and any regular on-site time is set out in the written proposal with the travel quoted.

Talk to a CPA about your Sunshine Coast business

A discovery call, and a straight answer about whether we are the right fit. If we are not, we will say so.

Talk to a CPA about what comes next

A discovery call with Nicholas Love CPA, then a written proposal with a fixed fee. No obligation.