Canberra, ACT 2617 (02) 6189 2248
CPA Qualified Registered BAS Agent
CPA Australia Qualified Advisory & Bookkeeping

The Free Break-Even & Pricing Guide

Most small businesses set prices by feel and hope it works out. Two numbers change that: your break-even point, and the margin that actually pays you. Here is how to find both.

  • ✓ Work out your real break-even point
  • ✓ The three pricing methods, and which to trust
  • ✓ Price for profit, not just cost recovery
  • ✓ A worked example and your own worksheet

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Stop Guessing, Start Pricing for Profit

Your break-even

The number of sales you need just to stand still, and why everything above it is where profit begins.

Contribution margin

The gap between price and variable cost: the real engine of your profit, and how to grow it.

Three pricing methods

Cost-plus, market and value-based, and why using cost-plus alone quietly caps what you earn.

Mistakes that cost most

Never reviewing, reflex discounting, and forgetting GST in the sticker price.

From People Who Help Businesses Price for Profit

Ascend Solutions is a CPA-led bookkeeping and advisory practice. We pull real fixed and variable costs from our clients' accounts and show them their break-even, and what a price change would do to profit. This guide is that conversation, on a page.

Before You Download

Is the guide really free?
Yes, completely free. Enter your name and email and we send the download link straight to your inbox. No credit card, no catch.
What is inside?
How to work out your break-even point, the difference between the three pricing methods, and how to price for profit instead of just covering costs. With a worked example and a numbers worksheet.
Do I need to be good at maths?
No. The formulas are simple and the guide walks through a worked example step by step. If you can add up your costs, you can use it.
Will you spam me?
No. You get the download plus a short series of practical business-finance tips. One-click unsubscribe on every email.
Who wrote it?
The CPA-qualified team at Ascend Solutions, who help Australian businesses price for profit every day.

Want Your Real Break-Even Worked Out?

We pull your actual costs from Xero or QBO and show you the number, and what a price change would do to your profit. Book a free, no-obligation chat.

Ready to Take the Stress Out of Your Business Finances?

Book a free consultation with our CPA-qualified team. No obligation, no jargon — just honest advice.